Line Sheets: the Essential Tool for the Wholesale Market For any e-commerce owner planning to venture into wholesale, one of the first steps is to create a line sheet. And this for any product because, although line sheets may have become identified with the fashion industry, they have proven...
Whenever shoppers visit an e-commerce at this time of year, chances are they mean to buy and are pressed for time. So the last thing one wants is to have their journey disrupted by technical glitches as they make their selection and head for checkout! ENSURING THAT ONE’S SITE IS USER FRIENDLY...
ON BLACK FRIDAY, CONSUMERS SHOWED HOW SAVVY THEY ARE. While sales this year set a new record as they totaled $6.22 billion according to Adobe Analytics, which compiled data from 80 of the United States’ biggest internet retailers including Amazon and Walmart, one contributing factor was the fact that people...
For brick-and-mortar businesses whose products are all about tasting or touching, setting up websites present the challenge of having to capture the attention of customers who will not have the chance to do so. This is why Shannon Burke had not paid her website much attention at first. “When I...
Influencer marketing has come a long way since Coca-Cola first used Santa Claus to boost sales nearly a century ago. “We all know that we are emotionally driven during our buying decision process,” Janna Ehrhardt, an author at Influencer DB, said. “Who would not like a guy who brings joy...
Business support for social or cultural organizations is a well-established tradition that has taken numerous forms ranging from a small-town store paying for the local school’s sports equipment to a major corporation funding a symphony orchestra. However, according to research results released on October 2, today’s customers expect much more than the...
Time and again, people seek product recommendations close to home This may be the age of the internet in which toddlers watch animation on tablets, and students sitting next to each other will “talk” via social media or text messages on mobile/cell phones rather than actually speak to each...
Cybercrime -- Protecting your e-commerce and customers Basic security measures to prevent website intrusion and theft In its report “The Future of Cybercrime & Security” released in August, Juniper Research estimates that data breaches will cost businesses $929 million this year. And losses will keep on escalating. “With an increasing...
dOSA Natural Skin Care Products An e-commerce draws inspiration from nature and family The line dOSA Natural Skin Care Products—featured at https:// dosanaturals.com—came out of the realization that numerous people who mean to live in a healthy way tend to be unaware of one factor. “People forget that the largest...